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The “one firm” concept is at the centre of the brand identity of Rödl & Partner. All services are offered under the brand name “Rödl & Partner”. In order to strengthen the brand in a sustainable manner and to ensure recognition in external as well as internal communication, a worldwide uniformity is necessary.
Our brand, however, does not only consist of a logo, but also defines our unique selling propositions and our business model through our brand DNA.
Caring
Each one of us approaches their clients and colleagues with empathy. We treat our counterparts in the same way as we ourselves would like to be treated.
Guiding
Our clients expect clear orientation. Instead of ducking away we make well-defined recommendations.
Entrepreneurial
We follow a strict market orientation. In doing so, we identify opportunities and take advantage of them.
German
We fulfil the expectations our clients and colleagues have of “Made in Germany”.
We are not a network. We are ONE firm. We operate internationally with our own locations in 49 countries.
International
Team spirit
We rarely achieve our success as soloists, but rather as a team. Each one of us has their own strong personality – but the collective sound of the orchestra is decisive.
Success-driven
We do not rest but always strive for improvement and operational expansion. We are successful when our clients are successful.
Renata Kabas-Komorniczak
Tax adviser (Poland)
Managing Partner
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